Jostedal by Dagny Fargestudio

Jostedal’s strength is found in its subtile construction and the wide colour palette. Dagny let herself be inspired by the extensive historic colour archives at Gudbrandsdalens Uldvarefabrik. She has created a palette that is based on Norwegian nature and history, while also having in mind today’s most important colours and nuances.

The goal of the collection is to create a wide opportunity to create exciting combinations and palettes in commercial prosjects. The textile is well suited for upholstery, cushions - and also, remarkably, as a fabric for fashion - as can be seen here. The fabric is both soft, and drapes beautifully, as well as being very resilient to wear with its 71.000 rubs Martindale.

The Jostedal collection contains soft pastels, strong and powerful nuances, and dusty, neutral and discrete colours. The colours have been developed so that they are easy to mix and match – this means that you easily can create hundreds of colour palettes with these 34 beautiful colours. 

Colours by: Dagny Fargestudio
Textile design and development by: GU Design Team /Pia Bjørnstad

Foto: Birgit Fauske for Dagny Fargestudio

Green will be a trending colour for years to come, and will be seen in interiors both as a neutral and contrast color.


Colours to the left are Moss 980, Camouflage 960, Pine 990, Emerald 970, Kelly Green 950, Nordic Green 930 og Green Tea 910.

Photo: Birgit Fauske for Dagny Fargestudio

Photo: Brigit Fauske for Dagny Fargestudio
Photo: Birgit Fauske for Dagny Fargestudio

Blue is the other big new neutral, and the colour comes in a vast variations of nuances

To the left are: Lavender 730, Electric Blue 750, Indie Blue 740, Pale Blue 710, Duck Egg Blue 820, Denim Blue 760, Midnight 770 og Black Blue 780.

Foto: Brigit Fauske for Dagny Fargestudio 

Photo: Brigit Fauske for Dagny Fargestudio